Monthly Archives: January 2009

The Snuggie: Successful Marketing 101

Snuggie

Snuggie

Wake up marketers! It’s a world where the inmates run the asylum and you’d better learn how they do it! For decades now, marketers and brands have enjoyed the power to craft their messages and dictate how consumers should view their products. One need only to do a quick Google search for, “The Snuggie” to see how consumer driven content can benefit or damage your marketing efforts.
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