We all want it… love! Love from our customers, from our co-workers, the bean counters, the boss. We all want that business love, but how do we get it?
Well, like the old saying goes, “You have to give, to get.” So this summer, join Accelerator in dishing out some love and let’s see what we get back.
With customers, giving love can be as simple as special deals promoted socially. With co-workers, it can be taking on more responsibility on a project. And love for the boss can be providing ingenious solutions to a problem, as you announce there is a problem in the first place.
Since we’re in the marketing business, let’s look at two other ways to put love out there for your customers.
1. Take your website mobile. For example, Accelerator has just finished putting the final touches on its previous mobile site to take advantage of the new power of the smart phone and tablets. While it’s a small move, it’s a smart one, because the use of these mobile components is now the consumer’s first choice to find information. Plus, mobile purchasing is exploding more and more and will soon become the dominant outlet for marketers within the next five years. So if your company is still waiting for a mobile enhanced site and a strategy to go along with it, call us, we can help you sort things out.
2. Creativity! Yes, good old-fashioned creativity spells love. How about creating some entertaining, engaging, and memorable advertising for a change? Notice I said, entertaining. Not necessarily funny. Give your audience something to appreciate and remember, and maybe even enjoy. Once you have fancied their hearts, their wallets will follow (which will bring love from your boss and the bean counters, too).
So join Accelerator now in celebrating the Summer of Love 2012. It all starts by calling or emailing us here at our groovy pad in Lewis Center, Ohio for some fun, creative ideas everyone will love!
Written by: Timo Matero, Primary Founder / CEO Accelerator Advertising, Inc.